Although I have done absolutely no research into this, I have another theory.I believe the early 3000's were intended simply to be the next 100/6, and the decision to change the model designation came after some cars were already in the distribution pipeline. The differences between the late 100/6 and early 3000 are so small (larger displacement engine and front disc brakes) that I do not believe the BN7 and BT7 were originally intended as an entirely new model. Rather I suspect that the marketing folks were still trying to overcome the effects of the bad press the 100/6 received when it was first introduced with less performance than its predecessor, and decided at the last minute to change the name. Hence the new model designation of 3000. It is also possible that the 3000 badges weren't ready in time to be installed on the earliest cars, but that just ads further support to the theory that the decision to change the model designation came very late in the game.
Regardless of the reason for the badges, my BN7 rolled off the assembly line as a 100/6. I had considered installing 3000 badges but decided against it. |
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